Naming digital marketing as a global sensation or as an epidemic would be an underestimation because digital marketing has taken over the world. It’s the largest trend, though a very exceptional one. Digital marketing provides inexplicable chances for those who are prepared enough to take hold of them. One of the services of digital marketing is content marketing. This article explains all the basics that you need to know about content marketing.

What is content marketing?

How to build a successful content marketing strategy?

Digital marketing services in Ashburn.

What is content marketing?

As mentioned before, content marketing comes under the heading of digital marketing. It includes planning a strategy and creating, promoting, distributing and tracking your “content” to achieve your specific business goals. Note that the content can be of many types; it can be in the form of articles, blog posts, videos, podcasts, infographics, eBooks, and more.

How to build a successful content marketing strategy?

There are in total 7 steps to a successful content marketing strategy.

Define your goals

Like every other plan, this strategy also starts with defining your goals. It helps you get a clear view of what you are aiming for and how hard you should strive for it.

Define a recording method

The second step is to find a suitable way to record your data. Google analytics is a great choice the majority of the time. (You’ll have to learn how to use google analytics though)

Gather your data

The heading is quite self-explanatory.

Decide your content type

Once you have your data, you can decide which form of content is best for you and your campaign. However, it is necessary to keep the initial goals in mind because they are influenced by the type of content you make.


It is vital that you put the right number of hours and resources into the creation of your content. Overdoing it might not always benefit.


This is probably the most important step. Once again, you need to make sure to use the right number of resources for distribution.

Follow-up for SEO

If you have been successful so far and your content is growing famous. Make sure that if other people are using your content, you get the credit for all the hard work. Make sure that you yourself are talked about while your content is being made famous.

Digital marketing services in Ashburn.

Simple Solutionz is a Digital Marketing Agency Ashburn based on hard-working and special marketing experts. You don’t need to waste time trying to market and promote your business through time-consuming strategies when Simple Solutionz can do it all for you.

The services they provide include branding, web design, SEO, healthcare, SMM, video animation, PPC marketing and even content marketing.

Not only can they provide you with great content, but they can also manage and promote it for you, making sure that all you have to do is provide your services while Simple Solutionz takes care of the rest.

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